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Evolution Of Bras

October 29, 2009 by sarita

 

Evolution Of Bras

 

 
 

If you trace the history of brassiers, you will find that the brassiers were utterly uncomfortable. From the 16th century to the early 19th century, women wore corsets that were so painfully tight that they used to squeeze their organs, dig into their skin and make their life miserable. In the latter part of the 19th century, designers brought various alternatives to the corset and split them into two or more parts. A girdle-like restraining garment was designed for the lower torso, accompanied by garment that suspended the breasts from the shoulder for the upper torso. By the 20th century, modern bra like garments were introduced which gained popularity by 1930's. Bras replaced corsets as the most widely accepted clothing to support and control breasts.

 


 
 

Bras over the time

 
 

Over time, the emphasis on bras has largely shifted from functionality to fashion. "Inner-wear is becoming more and more of the outerwear", explains Mr Allestein. The bra style has evolved through the decades with the shift in focus of designers and manufacturers from mere functionality to making bras sexier and more comfortable. Modern technology and designing has made bras not only comfortable and functional but also more dressier. Bras are designed so as to complement your shape and make you appear curvaceous. Bra manufacture and sale has become a multi-billion-dollar industry.

 

 


 
 

Present Day Bras

 

The present day bras have evolved to become a high fashion accessory. The bras are now invisible, strapless, backless and hook-less. Bras are designed closer to your natural form. Emphasis is laid upon shape-wear, Push-ups being the most common shape-wear. Bras feature under-wires and pads to cater to your distinct needs. Bras like t-shirt bras or push-up bras were designed to help you enhance your shape and appear more curvaceous and sexy. Multi-way bras that play dual role of a halter top as well as racer top is in great demand. Young girls may prefer wearing smooth seamless bras with figure hugging T-shirts. You may also prefer wearing conservative bras, that are more functional and structured to provide to maximum comfort, for day work at home.Women wanted strapless ones too for glamorous off-shoulder dresses.

The bras are no longer bullet-like: pointy or conical in shape. They are now designed closer to the natural form.  However, Madonna’s torpedoes designed by Jean Paul Gaultier was phenomenal and exotic enough to leave everlasting imprints on the minds of all. He notes, “In the 1980s, Wonderbra created a rage with their campaigns and their push-ups were much sought after.”

 
 

 


 
 

 

Filed Under: Lingerie



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