From Bollywood star to entrepreneur and mother, Preity G Zinta has never been one to limit herself to a single role. In a recent feature with ELLE Arabia, the actress opens up about beauty, personal style, entrepreneurship and the importance of staying true to herself while embracing new chapters in life.
Known for her infectious smile, spirited personality and effortless elegance, Preity has built a career that extends well beyond cinema. And her latest venture, luxury jewellery label Jacarti, brings together her love for Indian craftsmanship, timeless design and meaningful luxury.
Jacarti: A New Chapter in Indian Luxury Jewellery
Launched in June 2026, Jacarti marks Preity’s entry into the world of fine jewellery. Co-founded with Samara Punjabi and Priyavrata Mafatlal, the brand celebrates India’s rich jewellery-making heritage while giving traditional designs a contemporary perspective.
The collections draw inspiration from centuries-old Polki and Jadau craftsmanship, incorporating natural diamonds, precious gemstones and 22-carat gold. Modern design techniques help create pieces that retain the richness of traditional Indian jewellery while making them more comfortable and wearable.
For Preity, the appeal of jewellery goes beyond its beauty. It carries memories, celebrates personal milestones and often becomes something treasured across generations.
Jacarti reflects that philosophy, bringing together heritage craftsmanship and the changing tastes of modern women.
Beauty, Personal Style and Being Yourself
In her ELLE Arabia feature, Preity explores the ideas of authenticity, individuality and effortless sophistication.
Her approach to personal style has always felt refreshingly natural. Whether embracing traditional Indian outfits or contemporary fashion, she favours elegance that complements her personality rather than overwhelming it.
It is an outlook that feels particularly relevant in an industry where trends change constantly. Personal style, after all, becomes far more interesting when it reflects the person wearing the clothes.
Finding Balance Between Career and Motherhood
Beyond fashion and business, Preity’s life has evolved considerably since her early Bollywood days.
Now balancing motherhood with her professional commitments, she represents a different kind of modern success, one that makes room for family, personal fulfilment and new ambitions.
Her journey has taken her from memorable performances on screen to cricket team ownership and now the luxury jewellery industry. Each chapter has introduced new challenges without diminishing the personality that made her such a familiar face in Indian entertainment.
Through her conversation with ELLE Arabia, Preity offers a perspective on success that extends beyond professional achievements.
And with Jacarti, she is adding another dimension to that journey, celebrating Indian artistry while building something of her own.
For someone who has spent decades in the spotlight, perhaps the most interesting thing about Preity Zinta today is that she continues to find new ways to surprise us.
