Designers Viral, Ashish & Vikrant brought their signature style to their presentation at the Wills Lifestyle India Fashion Week Autumn/Winter 2013 in New Dehi, India on March 17.
“Virtues” by Viral, Ashish & Vikrant at WIFW Fall-Winter 2013
The collection is inspired by Awadhi royalty of old (a theme we’ve seen before at WIFW) and the aim was to offer modern Indians a line of clothing that is both rich in ethnic heritage and a reflection of changing styles.
“Virtues” by Viral, Ashish & Vikrant WIFW Fall-Winter 2013
Virtues explored distinctly Indian designs with peplum silhouettes, lehengas with blazer-inspired cholis, and floor-sweeping anarkalis with straight collars.
WIFW Fall-Winter 2013 “Virtues” by Viral, Ashish & Vikrant
Texture and luxury were lent in generous proportions by the traditional Indian handicrafts that made up the line.
WIFW Fall-Winter 2013 “Virtues” by Viral, Ashish & Vikrant
Although the clothes were mostly in neutral shades, the color palette employed was incredibly vast. That’s probably why the few splashes of magenta, orange and turquoise made such a lasting impression. The embroidery was mainly done up in celebratory gold and silver threads.
WIFW Fall-Winter 2013 by Viral, Ashish & Vikrant
The designer trio is known for marrying vintage Indian designs to modern silhouettes and lines while maintaining the integrity of both. The fusion results in outfits that attract the eye no matter how old you are or what your personal style.
WIFW Fall-Winter 2013 “Virtues” collection
But, of course, it’s the whole package you fall in love with – the clothes, hair, accessories and makeup.
WIFW Fall-Winter 2013 hair and makeup
We adore the hoops and danglers in elaborate cuts that rounded off the splendid outfits. Since many of the clothes already boasted rich patterns, the neck was left bare more often than not. The few neck pieces that made an appearance were very pretty with a charming vibe about them – ethnic in style, of course.
Sleek, center-parted low buns imparted a timeless grace to the line. Meanwhile, the makeup offered a contemporary look with eye definition and bright lips.
Indian Photo Agency