Bollywood actor John Abraham has recently signed a Rs. 100 crore deal for three years with the communication firm, Madison World.
This tie up will now take all the responsibilities of the actor’s events, appearances, marketing representation, licensing and television tie ups which were previously handled by the actor himself. He has effectively handled his brand assignments for the last four years along with the balance in the industry.
The chairman of the firm, Mr. Sam Balsara claims that it will be beneficial for various brands to be in association with the super personality of the actor and this chance will surely result in the best.
Castrol Engine oil, Lg mobile phones are some of the currently associated brands with John. The list is more likely to see new additions soon.