Bollywood actress Karishma Kapoor launched the Driver`s Day campaign in Mumbai, India on August 23. Now, don’t worry if you’ve never heard of Driver’s Day before (we hadn’t either). This is a social initiative by Siddhi Vinayak Logistics Ltd. and 2013 is the first time ever that the day will be observed in India and will continue to be observed every year from now on.
Karisma Kapoor Launches Driver’s Day Campaign in Mumbai
In the United States, a whole week (September 16 to 21) is dedicated to drivers. Maybe we’re a long way off from giving seven full days to appreciate drivers, but it’s a start. SVLL settled on September 17 because this is the day that drivers across the country celebrate anyway on the occasion of the Hindu festival of Vishwakarma Jayanti.
Karisma Kapoor Launches Driver’s Day Campaign
Karishma was on hand to explain what the day was about, basically to show drivers how much their hard work is appreciated. It can’t be easy for them to have to keep their cool with clogged traffic jams, low pay and incessant back seat driving. Drivers themselves will get together and celebrate their jobs and their pride in their work.
Her Outfit and Accessories
Karisma Kapoor at Driver’s Day Campaign in Mumbai
She looked, of course, splendid as she interacted with the press and posed for the shutterbugs. She wore a flowy nude blouse that would have been all-out Bohemian if it weren’t for the black panelling on the upper bust and neckline. It was paired with black slim-fit pants and rounded off with black patent peep-toes and her own patent stud earrings.
The Hair and Makeup
This gorgeous stylista looked lovely with her hair done up in a messy chunky side braid. We love the down-to-earth vibe the hairdo injects to her ensemble. Subtle glam makeup consisting of dark liner, a bit of mascara and a light pink lippie completed her look.